iDiva

India's largest women's lifestyle network

About iDiva

The other day, someone casually mentioned that the journey towards the all-new iDiva was like our version of Eat, Pray, Love. We'd snack constantly, because of the long hours spent trying to get things just right (not on pasta, like Julia Roberts, but the far more humble, yet robust, samosa.) We'd pray that you - our bodacious, opinionated, diverse audience - would jump on board with the new vision and look. The loving, or the "balance" Ms. Roberts was looking for as she visited Bali, was us wailing during all-nighters, about all the Friday nights spent staring at laptop screens.